Summary
The Future of Face ID: Revolutionizing Health Checkups with Transport-Based Morphometry.
Client
Scope
Apple
Motion graphics
Video editing
The concept video for Apple showcases Transport-based Morphometry (TBM), a groundbreaking AI technology designed to detect diseases early by scanning for signs of infections that are undetectable by the human eye. By integrating TBM with Face ID, the project envisions a seamless health checkup experience every time you unlock your phone, transforming a daily action into a proactive health measure.
In collaboration with a talented copywriter and art director duo, Frans and Aron, my role as motion designer and editor was essential in bringing this innovative concept to life. The strong teamwork fostered a creative environment that led to a compelling final piece, which garnered recognition and awards. This project not only highlighted the potential of TBM technology but also demonstrated how effective collaboration can produce impactful storytelling in the tech space.
Summary
The Apple video project explored Transport-based Morphometry (TBM) technology. Collaborating with a talented team, we created an impactful video showcasing TBM’s integration with Face ID for health checkups, which received recognition for its storytelling and innovative approach.