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Summary

Enhancing user experience and visual design for Samsung across key projects, including the Frame TV, mobile purchasing flows, and Care+.

Client

Scope

Samsung

Content Design
UX Design

At Samsung, I worked on both user experience and visual design, focusing on optimizing the flow of various digital interfaces. My role involved ensuring that each interaction was intuitive and visually engaging, enhancing the overall user journey across different platforms.

I contributed to several key projects, including the iconic Frame TV, mobile purchasing flows, and Care+, among others. This dual focus allowed me to blend functionality with aesthetic appeal, ensuring users enjoyed seamless interactions while appreciating Samsung’s commitment to innovation and design excellence.

Summary

For the Samsung project, I worked in both content and UX design roles, improving the overall experience on the website. This involved crafting better user journeys and enhancing some of the service experiences Samsung offers in collaboration with other retailers. The project was diverse and allowed me to focus on both the creative and functional aspects of the digital experience.